Rihanna has announced that her highly coveted Fenty Beauty and Fenty Skin brands will be dropping in a select few African countries in a few weeks’ time.
Striking a number of sensual poses in an African print headwrap to show her appreciation for African culture, the billionaire songbird and fashion mogul shared the news on her socials.
She broke the news while speaking to her over 106 million Twitter followers highlighting how her brand will come to Africa.
i’ve been waiting for this moment!! @fentybeauty & @fentyskin are finally dropping in AFRICA!!!
Botswana, Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia, Zimbabwe…we comin at ya May 27th and that’s just the beginning!!! #FentyAfrica pic.twitter.com/LNmYRY3Zip
— Rihanna (@rihanna) May 10, 2022
Rihanna’s Fenty Beauty made its debut on the makeup scene when it launched in September 2017, and it has yet to stop creating waves within the beauty industry. Fenty Beauty became one of the first makeup brands to offer over 40 (now 50) foundation shades.
The company sits under luxury French corporation LVMH and it has been reported that the said company gave Fenty global distribution through multinational retailers Sephora, where Sephora products were not easily accessible to African clientele until now.